On Thursday, April 8th, the New York Post will be running a special pull-out magazine section entitled “Suburban Life” – a reference guide for readers looking to move to or within the suburbs. Click here information on readership, ad sizes and rates, and note the following deadlines:
• Ad reservations due: Monday, March 29th
• Ad materials due: Friday, April 2nd
Contact us for more information on Suburban Life, and to place all of your advertising in the New York Post.
The New York Daily News is now offering several color options to enhance your classified ads:
• Yellow shaded backgrounds
• Yellow shaded backgrounds with black borders
• Red attention getters (click here for complete list of attention getters)
• Color display ads in classified
Now through March 31st, the Daily News is offering special introductory line charges on these color enhancements. Click here to see classified ad samples and introductory rates, and contact us today to place all of your New York Daily News advertising.
Are you considering adding the New York Post to your real estate advertising program? If you are, consider contacting The Richards Organization to place your ads in this popular metropolitan New York newspaper and website, or you could wind up paying too much.
The Richards Organization has negotiated special rates FOR NEW REAL ESTATE ADVERTISERS that represent savings of roughly 47% over the Post’s published rate card.
You owe it to yourself to check out the special real estate advertising rates being offered through The Richards Organization. Contact us today for more information.
As we previously reported back in November, The Wall Street Journal will introduce a new luxury real estate supplement entitled “Own” on February 18th, 2010. Own is a glossy, full-color supplement that will be published six times in 2010, reporting on the latest real estate trends and tips for homebuyers. It offers real estate brokers and agents a new advertising vehicle targeted to the affluent audience in the New York tri-state area.
The Richards Organization is pleased to announce that we have negotiated a special rate of $4,995 per page – a savings of over 40% from the Journal’s charter rate of $8,500. If you’d like to be included in the inaugural issue on February 18th, space reservations close on February 4th (advertorial mention closes on January 15th).
For information about issue dates and deadlines, click here. If you’d like to view all of the pricing options and special charter rates, click here. As always, you may contact us for more information, and to place all of your real estate advertising in The Wall Street Journal.
Throughout 2010, The New York Times will be offering special Diversity Advertorials in their Sunday Business, Sunday Magazine and Week in Review sections. These advertorials give recruitment advertisers a unique opportunity to attract top candidates, while demonstrating their commitment to diversity in the workplace. Click here to view the 2010 Diversity Advertorial calendar; and contact us for more information about ad sizes and rates for these special recruitment advertising opportunities, and to place all of your recruitment advertising in The New York Times.
The Wall Street Journal offers special real estate advertising sections each week, allowing advertisers the opportunity to place classified ads in bannered sections that highlight specific types of properties.
The links below give the 2010 monthly publication dates for the various bannered sections that are offered. Contact us for more information about ad sizes and rates, and to place all of your advertising in The Wall Street Journal:
Wednesday Personal Journal – Mountain Properties; Ranches, Acreage & Estate Properties; New England Properties; Lowcountry Properties
Friday Weekend Journal – New Home Developments; City Residences; Country Estates; Waterfront Properties; Equestrian & Farm Properties; Live & Golf in the Southeast; Live & Golf in the Southwest; Luxury Properties (Europe); Luxury Properties (Asia); Serviced Apartments (Asia)
Saturday Weekend Journal – Luxury Developments; Resort & Recreational Properties; Golf Properties; Encore: Property Guide; Caribbean Properties; Texas Properties; San Francisco Bay & Wine Country Properties; Ski Resort Properties
The Village Voice, a newsstand mainstay in New York City for 54 years, is offering several electronic advertising opportunities that allow advertisers to target the Voice’s readership via email. Click the links below to learn more:
The Weekly Newsletter, which goes out every Thursday, reaches over 110,000 subscribers who enjoy reading The Village Voice online.
The Promo Newsletter, which is distributed every Friday, targets over 25,000 subscribers who want to know about NYC entertainment and exclusive offers from the Voice.
Contact us today for information about rates for email promotions, as well as print ad sizes and rates for The Village Voice newspaper.
The New York Times has released the 2010 schedule for its Homes Magazine, a glossy, full-color real estate advertising supplement that is distributed to home delivery subscribers throughout the year. The Times publishes two editions, with combo rates available for real estate advertisers who choose both.
The Manhattan edition is published on the third Thursday of each month, and reaches 115,000 subscribers in Manhattan. Click the links below to see:
Manhattan Edition – Editorial Content
Manhattan Edition – Deadline Dates and Rates
The Hudson Valley/Connecticut edition is published nine times throughout the year (also on the third Thursday of the designated month), and reaches 90,000 home delivery subscribers throughout the northern Bronx; Westchester, Putnam, Orange and Rockland counties in New York; and the western half of Connecticut. Click the links below to see:
HV/CT Edition – Editorial Content
HV/CT Edition – Deadline Dates and Rates
For more information, and to place all of your real estate ads in The New York Times, contact us today.
Now that the deadline for the $8,000 first-time homebuyer’s federal tax credit has been extended until April 30, 2010, more potential homebuyers will likely be enticed to purchase homes in the coming months. The Journal News is offering a special guide designed to reach those potential buyers: A First-Time Homebuyer’s Guide, targeted to renters in Westchester and Rockland Counties in New York.
The Guide, which will be direct mailed to 9,800 renters in targeted ZIP codes on January 15 and March 15, 2010, answers questions about the tax credit and homebuying process. A limited number of ad pages are available, offering real estate advertisers a unique opportunity to reach potential first-time homebuyers.
Click here for more information, including deadline dates and ad costs, or contact us today.
NY HomeShowcase is a new upscale real estate magazine from the publisher of HomeShowcase and Homes Digest family of magazines. NY HomeShowcase will be published nine times per year, with 60,000 copies distributed free to the public via 2,000 Manhattan doorman buildings; hundreds of high-traffic, luxury retail locations and real estate offices; and strategically placed racks throughout Manhattan and affluent areas of Brooklyn. All ads include free placement on the magazine’s website, plus a link to your own website.
The Richards Organization is pleased to announce that we have negotiated a special rate of $995 for a full-page color ad – a savings of $650 off the cost for a single insertion. New real estate advertisers can also take advantage of a special two-for-one promotion, and run full-page color ads in two consecutive issues for the cost of a single ad.
Click here to view the 2010 calendar for NY HomeShowcase, complete with deadlines and publishing dates, and contact Tina Maltese at 914-835-3111, ext. 116, to place an ad.